THIS IS the work of STEPHANIE SCZUBLEWSKI,
Art Director & Visual Designer, currently living in
LOS ANGELES, CA. IF LOST, PLEASE CHECK YOUR LOCAL HOCKEY RINK or Dog Park.

SCROLL

\/

port-back.jpg
 

Let’s Hear It

GRAMMY AWARDS, 30: SPOT + OOH + SOCIAL

This year’s campaign uses the depiction of a music sound-wave and celebrates the broader community of music fans. The artists all have a unique take on music that is able to bring us all together in a powerful and shared human experience.

Throughout the campaign, fans will notice the captivating sound-wave design that will translate to social posts, such as static and video carousels on Facebook and Instagram. Various artists seem to break out of the wave, speaking to the idea of the live music listening experience and music’s ability to transcend the recording, touching people’s souls.

TBWA\Chiat\Day
w/ partner Alejandra Vidal (CW), AD; Mack Gire, CW; Mari McMurray, Senior AD; Nic Buckingham, Senior CW; Gabriel Miller, Design Director; Scott Heirs, CD; Jason Karley, ECD; Linda Knight, CCO; Renato Fernandez

line-light.png
janelle_bill.jpg
cardi_bill.jpg
ari_bill.jpg
chris_bill.jpg
ari_LAX.jpg
GRAM1.jpg

Quit Fear.
Not Sports.

Gatorade, PRINT + SOCIAL + OOH + PODCAST

Over 80% of girls agree that if they felt failing was okay during puberty, they would keep doing the things they loved, take on more challenges and grow in confidence. Their fears can be so overwhelming, that they would rather quit than fail. Gatorade wants to show girl athletes that failing, or even the fear of failing, shouldn’t be a reason to quit playing the sports that they love.

TBWA\CHIAT\DAY |

w/ partner Alejandra Vidal (CW), Senior CW; Chris Juhas, Senior AD; Ben Tolbert, CD; Mark Peters, CD; Doug Menezes, CCO; Renato Fernandez

line-light.png
 
 

NO SHAME IN THE GAME

No athlete can have a perfect game 100% of the time. We want to ease girls fears of failing by having female athlete share their own personal moments that they conquered. To make the content even more shareable we will create short animated videos based off of not only the athletes stories, but also stories submitted by young girls.

 

ACTIVATION - WHEN FEAR FADES, CONFIDENCE REMAINS

Practice is the best way to shut down fears and achieve confidence. Gatorade wants to show this with special edition athletic balls for girls. They will have phrases written on them; where specific phrases will be printed in semi-permanent ink and fade away the more they practice.

GATBASKETBALL2.jpg

PRE-GAME PODCAST

Gatorade will create the first pregame podcast to motivate girls when they need it most, right before their game. The podcast will end with each guest sharing their own pumped-up playlist and end the session with a pep-talk. We’ll select specific moments from the long format and create bite-sized content for Snapchat.

gatsocial.png
line-light.png

Films to the Fullest 

IMAX, BRANDING + SOCIAL + ENTERTAINMENT

“The World’s Most Immersive Film Experience.” For it’s 50th anniversary, IMAX launched it’s biggest global brand campaign ever in 77 countries and 39 languages. The campaign’s aim was to cut through the clutter and remind audiences that the cinema format is the most premium means to see a movie. We wanted to show how IMAX stands apart as a cinema experience with the biggest screens, the clearest images and heart-pounding audio, as well as 26% more picture for those films formatted in IMAX or shot with IMAX cameras.

TBWA\Chiat\Day
w/ partner Alejandra Vidal (CW), Designer; Robbie Reynolds, Senior AD; Stephen Lum, Senior CW; Liz Cartwright, Director of Design; Mark Sloan, CD; Jason Karley, CCO; Renato Fernandez,

line-light.png
First_Man.jpg
line-light.png

Make More of What's Yours

CHASE, 60: & 30: SPOT

Chase provides personal financial strategies and wanted to show how consumers could take advantage of their services. We decided to use some unconventional stories to evoke a warm and fuzzy feeling not typically associated with banking.

Droga5
w/ partner Dave Adams (CW), Senior CW; Ryan Paulson, Senior AD; Adrian Chan, CD; Ash Tavassoli, CD; Jake Shaw, GCD; Justin Ruben, ECD; David Droga

line-light.png
line-light.png

INSURED EVER AFTER

PRUDENTIAL, PRINT SERIES + PRODUCT

Prudential understands the impact that life insurance has on future generations. To illustrate this we created special edition books composed of the fairy tales we know and love.. with a twist. The Fate Keepers is a series of "choose your own adventure" style books depicting new opportunities for the main characters (also available on Amazon Alexa devices).

Y&R Praha
w/ partners Gabriela Contreras (CW) and Carol Ongaratto (AD), CD; Átila Martins Lauar

line-light.png

Click on Print to Enlarge

line-light.png

Wheels for Wheels

CAR2GO, INNOVATION + VIDEO

Public transportation has yet to create a system that is efficiently and consistently wheelchair-accessible. From metro maps that are barely sprinkled with accessible stops to elevators that are regularly out of order, individuals that are already limited by a wheelchair are plagued with additional barriers throughout their daily commutes.

Car2go will partner with the car company Kenguru, utilizing the engineering behind their wheelchair-accessible electric cars. This new fleet of cars will allow individuals in wheelchairs to lead a more independent life, easing their burden and removing their feeling of being a burden to others.

Future Cannes Lions Finalist | Art Director + Video
w/ partners Lindsi Arrington (CW), Alex Krahling (AD), and Lauren Solberg (AD)

line-light.png
car2gobanner.png